The Challenge
Sunshine Retirement Living came to us in 2014 looking to revitalize their online presence. Managing 21 retirement communities nationwide and providing care to thousands of residents there was a big disconnect between the former website and the level of care provided to their residents.
Competing for business on a national level demanded a stronger online presence that would create better opportunities to attract better leads and provide more useful information to potential residents. Sunshine also struggled with creating a presence for each community that still maintained the branded company image and messaging.
Our Solution
We delivered a fully-responsive custom WordPress website built from the ground up. This website includes custom templates built specifically to manage all of their community locations and custom plugin development. We also integrated API’s to help deliver the nearest location to visitors as well as integrating all 60 of their contact forms directly into a CRM which helps organize and track leads generated from the website.